For
Immediate Release Monday, January 8, 2001
|
Donald Lehr - The Nolan/Lehr Group
(212) 967-8200 |
Tapping the Genius of Future Engineers to Meet the High-Tech Needs of Tomorrow
When faced with a problem, engineers usually resort to research,
brainstorming, and
teamwork. When it comes to the unknown problems America may face in the
near and not
so near future, however, a growing number of engineers are looking to
seventh- and eighth-
graders participating in the ninth annual National Engineers Week Future
City
CompetitionTM.
The non-profit educational program invites middle school students
to design and
build a city of tomorrow, first on computer and then in three-dimensional
scale models, and
deal with a host of urban challenges, including transportation, employment,
environmental
concerns and education. In the process, students solve problems using the
very strategies
engineers employ and, often, for the first time consider a career they
might otherwise miss.
This year, the competition will reach a record 26,000 boys and girls in 25
regions across the
country.
Finding ways to inspire a new generation of engineers is more than
just child's play.
As the nation approaches what many think will be a critical shortage of
qualified workers in
areas of high technology, especially information technologies, reaching
middle school
students can help provide the right nudge at an important educational
juncture.
"This competition will be a gold mine for getting engineers into
the workforce," says
Sonya Hutchinson, an engineer at NASA's Marshall Space Flight Center in
Huntsville,
Alabama, and that region's Future City coordinator. "I had no clue about
engineering in
eighth grade. My interest started in high school. Future City helps reach
children at an
earlier age," she says, adding, "The sooner you tap into those minds the
better."
Stoking that interest, of course, means appealing to the mind and
imagination, and
most agree that Future City has done just that for tens of thousands of
youngsters. Part of its
popularity stems from the broad range of basic requirements, quite
literally something for
everyone: Students, working in teams of three with a teacher and volunteer
engineer mentor
from the community, design and build a city. They write a 300- to 500-word
essay about a
communications system for their city and a 100- to 200-word abstract
describing their city
and its services. Finally, students present and defend the design before
judges at the regional
competition.
This broad palette of challenges opens the competition to students
with widely
varying skills. Girls, for example, who often outperform boys in public
speaking and
making presentations during middle school years, can prove their mettle in
this critical
component of engineering and, thus, possibly warm to a career typically
ceded to males.
"Girls, especially at this age, have good communication, writing,
and presentation
skills," says Wendy Z. Fenner, an engineer with the Clark County Department
of Public
Works in Las Vegas and coordinator of that region's competition. "When
girls see that these
skills are an important part of engineering they see this as an opportunity
to excel."
One indication of the importance the engineering community places
on outreach to
girls can be seen in "Introduce a Girl to Engineering Day," a new annual
program scheduled
for launch during National Engineers Week 2001, February 18-24.
Spearheaded by this
year's co-chairs IBM and the National Society of Professional Engineers,
the effort seeks
thousands of engineers -- many of them women -- to reach as many girls as
possible during
the week to interest them in engineering careers.
According to Fenner, examining engineering as a career choice in
these grades lets
students prepare for college more wisely. For Fenner, who began college as
an English
major, it's a lesson she learned the hard way. "If I had been exposed to
engineering at that
age, it would have me saved me two years in college, because I would have
taken the extra
math in high school."
The parameters of the competition helps it reach students from
school districts of all
income levels. The software used to plan and design the city, SimCity
2000, is donated to all
participating schools by MaxisTM Corporation, based in Walnut Creek,
California. Three-
dimensional models, which can be no larger than 30" by 60" wide and 24"
high, must be
built for less than $100. Using recycled materials is encouraged.
Besides engineering skills, the program's breadth makes it a good
fit with other
educational efforts in many areas. In Virginia's Hampton Roads region,
school districts
encourage teachers to participate in Future City as part of new statewide
Standard of
Learning levels. "This is not just extracurricular, and it's not just math
and science," says the
region's coordinator, engineer Mary Lou Mortimer, president of NRW
Engineering in
Virginia Beach. "Teachers are using Future City to reach education
standards in a variety of
subjects, including social studies."
Thomas Heins, an engineer who heads the Buffalo, New York
competition, says he's
seen the program's increasing popularity. "We're more recognized by the
schools and among
circles of teachers," he says. "This year, I even had a few schools call
me. It gets more and
more popular."
By any measure, Future City has become a success. Begun in 1993
with just five
participating regions and approximately 600 students, this year seven new
regions --
Alabama, Colorado, Dallas/Fort Worth, Las Vegas, Massachusetts,
Minneapolis/St. Paul,
and San Francisco -- will join 18 others that participated last year,
including Buffalo,
Chicago, South Florida, Hampton Roads, Houston, Los Angeles, Michigan,
Milwaukee,
New York City, Ohio, Oklahoma, Omaha, Philadelphia, Phoenix, Pittsburgh,
St. Louis,
Washington, D.C., and Washington State.
First-place teams from the 21 qualifying regional competitions held
in January (some
regions lack the minimum 25 registered schools) win a free trip to
Washington for the
national finals at the Hyatt Regency Capitol Hill on February 20 and 21, in
the middle of
National Engineers Week.
Carol Rieg, national coordinator of the Future City program, says
that the
competition's vital role is exposing young people to engineering. "This
project breaks down
barriers," she says. "Future City proves that engineering is not about
your size or your
shape. It's about the ability to think." She says that unlike
general-interest career days that
make a quick play for students' attention, with the all-encompassing nature
of Future City --
teamwork, group planning, the many weeks of designing, building, and
preparing
presentations -- children sample engineering in a non-threatening way.
"Future City is
subtle," she notes. "Children get interested, and when they're interested
we may be able to
plant the seed."
One of the ways those interests are being piqued this year is the
communications
essay, which asks how, specifically in the context of the city students
have designed, they
will send quick messages, and describe how the system would overcome any
problems it
might encounter. Considering the average middle school student's love for
cell phones and
computers and the almost preternatural attraction to any handheld
electronic gadget, the
winning essays from the regional competitions, scheduled for the end of
January, may well
be revelatory.
And it's those very insights that many engineers say gives Future
City its unique
window on the next generation of engineers. Geraldine Robak of ESD The
Engineering
Society in Dearborn, Michigan and coordinator for the Michigan region notes
that her area's
competition is getting a significant helping hand from Ford Motor
Corporation because, she
says, "The automotive industry deals with the shortage of engineers like
everybody else.
They see this program as encouraging potential employees."
John Kampmeyer, regional coordinator for the Philadelphia
competition and a long-
time engineer, says looking to youth means the profession realizes the
importance of
keeping up with the times. "Engineering's changing," he says. "When you
look at the world
I grew up in you see it's a very different world today."
As the competition's name indicates, the future is what it's all
about.
# # #
Founded in 1951 by the National Society of Professional Engineers, National
Engineers
Week is celebrated annually by thousands of engineers, engineering
students, teachers
and leaders in government and business. In 1990, the National Engineers
Week
consortium expanded its scope and now includes more than 100 engineering,
scientific
and education societies, and major corporations dedicated to increasing
public awareness
and appreciation of technology and the engineering profession. Co-chairs
for 2001 are
the National Society of Professional Engineers (NSPE) and IBM.
The winning team (three students, teacher, and engineer mentor) from each
local Future
City Competition receives an all-expense paid trip to Washington, D.C., for
the national
finals. The national winning Future City team receives a trip to U.S.
Space Camp in
Huntsville, Alabama, donated by national finals host Bentley Systems, an
engineering
software company. The second-place team receives $1,000 for the school's
technology
program, donated by the Society of Manufacturing Engineers. A $500
scholarship for
the third place team's school technology curriculum is provided by The
National Society
of Professional Engineers. Various prizes are awarded at the local
competitions.
Maxis, best known for its "Sim" family, develops and publishes top-quality
entertainment software that uses advanced simulation technologies to
deliver challenging
fun through creativity, exploration, and depth of play. To date, players
around the world
have purchased more than eight million copies in the Sim line including
SimCityClassicTM, SimCity 2000TM, SimCity 3000TM, SimAntTM, and SimFarmTM.
Maxis is
based in Walnut Creek, California, and is a wholly owned subsidiary of
Electronic Arts
(Nasdaq: ERTS). Maxis, SimCity 2000, SimCityClassic, SimCity 3000, SimAnt,
and
SimFarm are trademarks of Electronic Arts. For additional information on
Maxis,
contact Patrick Buechner at 925-927-3782 or visit http://www.maxis.com.
Visit the National Engineers Week Future City Competition on the web at
http://www.futurecity.org. Visit National Engineers Week at
http://www.eweek.org.